When is the best time to buy a new iPhone?
Considering buying a new iPhone? Wondering when's the best time to get a good deal?
Read this article to find out!
Between new model launches and sales periods, iPhone prices can vary considerably. Knowing when to buy can help you get a better price without compromising on quality.
According to top Apple product experts, the ideal time to buy a new iPhone is five months to a year after its release. You can also wait for retailer sales like Black Friday, the holiday season, or February to buy a new iPhone .
In this article, we will explore:
- iPhone Release Cycles
- Periods to avoid
- The best month to buy an iPhone
- Times when iPhone prices drop
- Tips for making a smart purchase
Ready to find out how to save on your next iPhone? Follow our guide to make the right choice at the right time!
iPhone Release Cycles: A Well-Established Schedule
Apple has been following a very precise schedule for the launch of its new iPhones for years. The September keynote is the key moment when the brand unveils its new generation of smartphones. This regularity allows consumers to better plan their purchases. Traditionally, new models are available within two weeks of their official presentation .
The release cycle directly influences price fluctuations in the market. The first few weeks following the launch are marked by high demand and stable prices. Resellers maintain Apple's recommended prices during this peak period.
The predictability of Apple's release schedule also allows accessory makers to prepare their new product lines. Cases , screen protectors, and other accessories are typically available on launch day , contributing to the overall iPhone ecosystem.
Times to avoid buying an iPhone
The worst time to buy is July, August , and early September . During this time, prices for current models remain high, while new iPhones are about to be announced. Retailers also limit their promotions while waiting for the new models to arrive.
This slow period is explained by several factors. Inventories of older models are managed so that they are depleted just before the arrival of the new generation. Retailers avoid aggressive promotions to avoid ending up with unsold stock that will be difficult to sell after the announcement of new models.
The proximity of the launch also creates uncertainty in the market. Informed consumers prefer to wait to compare the features and prices of new models before making their choice. This wait contributes to stagnant sales and keeps prices at their highest levels.
The best times to buy a new iPhone
Now that you know which times to avoid, let's find out the best times to get a new iPhone.
Black Friday and the end-of-year holidays
Black Friday, which runs through early December, is a great opportunity to get a discounted iPhone. Discounts can reach several hundred euros on some models, especially at major retailers. This promotional period often extends beyond Black Friday, with offers throughout the holiday season .
Sales primarily affect standard models rather than Pro versions. Retailers often offer bundles that include additional accessories or services. Competition between retailers during this period pushes prices down, creating opportunities for savvy consumers.
Telephone operators are actively participating in this promotional period with package offers that include substantial discounts on iPhones. These offers may include payment options or bonuses in terms of data or services.
The February period
February is a strategic time to buy an iPhone. Prices typically reach their lowest level at major retailers. This decline is due to a combination of factors: the novelty factor has worn off, inventory is high, and retailers are looking to boost sales after the holidays.
Retailers are taking advantage of this quieter period to offer attractive deals. The promotions cover the entire range, including Pro models, which rarely receive significant discounts. This period also corresponds to the time when any production or design issues have been resolved.
Five months after release
The five-month post-launch rule has held true over the iPhone generations. This period corresponds to the point where supply fully catches up with demand . Prices stabilize at a more affordable level, and all the different storage options become available.
This period also marks a time when third-party accessories are widely available at competitive prices. This allows users to equip their new iPhone without excessive additional costs. Feedback from early adopters also allows them to make a more informed choice between different models.
Alternatives to optimize your purchase
Looking for other alternatives to get a good deal? We've got you covered too!
The refurbished market
The refurbished iPhone market offers a cost-effective alternative to new models. These devices, refurbished to strict standards, provide access to recent models at discounts ranging from 30 to 50% off the new price. The quality of refurbishment varies among providers, but the best offer warranties similar to those of new devices.
Refurbished prices fluctuate less than new ones, offering purchasing opportunities throughout the year. The refurbished market also provides access to older but still high-performing models, ideal for users who prioritize value for money.
Operator offers
Phone companies regularly offer subsidized deals on iPhones . These offers can make upgrading to a new model more affordable, especially when signing up for or renewing a plan. Subsidies vary depending on the length of the contract and the monthly amount of the plan chosen.
Some operators also offer lease-to-own programs, allowing you to spread the acquisition cost while retaining the option to upgrade to a new model each year. These plans often include insurance and additional services, which can be a benefit for some users.
Is it a good time to buy a new iPhone?
We've reached the end of this article! You now have all the information you need to know when or not to buy a new iPhone .
Indeed, buying an iPhone at the right time can allow you to save money while taking advantage of the latest technology. Whether it's after the release of a new model or during sales periods like Black Friday , good timing is essential.
→ Once you have purchased your iPhone, remember to protect it with practical and stylish accessories available at CHARLOT Paris to extend its lifespan.